Top 5 Photo and Video Apps on iOS in the US Q4 2023

In the fourth quarter of 2023, the top photo and video applications on iOS in the United States showcased varying trends in downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.

YouTube: Watch, Listen, Stream experienced a remarkable increase in weekly downloads, especially towards the end of December, peaking at approximately 793K during the week of December 25. Weekly revenue also saw significant peaks, with the highest being around $14.7M in the same week. Active users remained relatively stable, hovering around 102M throughout the quarter.

Snapchat saw a notable rise in weekly downloads, reaching about 350K in the final week of December. Revenue peaked at around $2.8M during the same period. Active users fluctuated slightly but remained close to 50M.

Canva: Design, Art & AI Editor maintained consistent weekly downloads, with a peak of approximately 227K in the last week of December. Revenue showed a steady trend, peaking at about $1.7M in early December. Active users were stable, averaging around 1.8M.

Google Photos: Backup & Edit saw its downloads peak at around 261K in the last week of December. Weekly revenue increased steadily, reaching about $1.7M in the same week. Active users remained consistent, averaging around 9.3M.

Instagram experienced a peak in weekly downloads of approximately 480K during the week of November 20. Revenue also peaked at around $1.4M in the same week. Active users were stable, averaging around 56M throughout the quarter.

For more detailed insights and data, visit Sensor Tower.